How well do you know your state?

Alaina Nutile, Managing Editor of Only In Your State.com is showing you how to share your state pride! How well do you know your backyard? How many weekends have you spent questioning… what else is there to do around here? Look no more, Alaina Nutile joins the Technology = Equality Community for Episode #74. At the young age of 27, Alaina has landed her dream job. as the managing editor of one of the Nation’s leading travel and culture websites.  Proving you should never allow your age or your gender to hinder your ability to move forward in life. Listen in as Alaina shares her internal entrepreneurial journey and introduces you to all the hidden treasures and adventures you never knew existed ‘Only In Your State.com’.

How well do you know your state?

Download this episode (right-click and save)

“Don’t underestimate the power of your network.”

~Alaina Nutile

Strategy: Create a virtual community center to keep your team connected. Alaina has set-up a private Facebook group to personally connect with her team on a regular basis. Try implementing a ‘Virtual Water Cooler’ as a free, engaging and relevant way to connect with your team. Keep your mind and your space organized. Define your goals and develop a routine that will assist you in accomplishing your goals.

Wisdom: Know your worth and your network. Take the time to understand compensation ranges for your industry and position. Don’t settle for a position in life, be sure the parameters for any position or career path you may be interested in fit your lifestyle. Always challenge yourself, staying in a comfort zone restricts your ability to grow. Don’t underestimate the power of your network. Once you have defined your goal, review your contact list and see who you know that may be able to help you.

Wish: To gain insight into the changes and algorithms behind Facebook.

Reach Out Via: OnlyInYourState.com

Only In Your State.com

Full Transcription & Timestamps:

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it was actually dangerous for

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journalists to have a personal brand

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broadcasting from Boston Massachusetts

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you're listening to the technology

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equals a quality podcast welcome back

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techy community thank you so much for

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joining me here for our very first

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episode of 2018 I'm your host Lori

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Brooks and this is episode 74 please

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join me in welcoming our very first

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guest of this year Elena new tile

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managing editor of only interstate calm

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one of the nation's leading travel and

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Culture sites with nearly 9 million

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Facebook fans and 35 million monthly

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visits after graduating from Kalamazoo

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College with honors and a determination

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to use her English degree Elena

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cut her teeth in digital journalism at

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Cleveland Science magazine in Detroit

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Metro Times quadrupling their web

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traffic in the process Elena now manages

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a team of over 70 writers and editors

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and oversees all digital and social

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content for only in your state comm in

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her spare time Elena enjoys hiking

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trying new restaurants and checking out

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her own backyard in Denver Colorado

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where she currently lives with her

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husband neck listening as Elena and I

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dive into her internal entrepreneurial

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journey this month as we highlight

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female entrepreneurs Elena welcome and

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thank you so much for joining us today

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thank you it's a pleasure to be here so

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before we dive into your entrepreneurial

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journey we'd love to rewind the clock

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just a little bit have you tell us a

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story about what you thought life might

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be like when you became an adult when

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you left school what did you think was

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out there for you in the future hmm

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that's a great question I mean I've

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always had kind of this entrepreneurial

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spirit you know as a kid I always was

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starting kind of these little businesses

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and just was like this little worker bee

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you know every summer I kind of put on

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these lemonade stands and yard sales but

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one business

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in particular that I remember creating

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and gosh I must have been five or six

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years old at this point with my pine my

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pine cone business and essentially I

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would go around to all of my neighbours

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houses and ask if I could pick up these

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pine cones in their front yard and they

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would always oblige only to discover

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that I would go home decorate the pine

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cones with glitter and paint and come

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back and sell those pine cones to the

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same neighbors that I had originally

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collected them from for ten cents a pop

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so as a little kid you know toting

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around all my pine hoses this is kind of

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like looking back it was kind of

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brilliant I mean like what neighbor

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gonna say no you know and I always ended

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up having a little bit of cash in my

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pocket as a result so you know these

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kinds of entrepreneurial tendencies

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really followed me thro throughout high

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school and into college you know I

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always had the dream to once I graduated

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from college to go on and work in the

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journalism field and eventually you know

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one day hopefully create my own company

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you know I'm not up there yet definitely

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but kind of down the road that is

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something I would love to one day do

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there dwell on your way and that direct

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fast forward just a little bit to when

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you were in school what were you

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studying what did you think you would

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have as a career later on because I'm

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pretty sure you weren't studying

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pinecones at that point no no I had

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moved on from that but I attended

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Kalamazoo College which is a small

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liberal arts school in Southwest

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Michigan my double majored in Spanish

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and English and being such a small

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school you know I think there are like

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1500 undergraduate students total in the

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entire institution very small they

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didn't have a designated journalism

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program per se so I was able to get my

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journalism training through experiential

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learning at Kalamazoo College they offer

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tons of support in this area so by the

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time I graduated I actually had four

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internships under my belt including a

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stint at Business Insider which since

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that time has grown

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tremendously internationally even but

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during my internship there it was

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essentially like a crash course in

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digital journalism it was probably one

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of the most important things I did

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during my undergraduate career and truly

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helps me prepare for life after college

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I was able to take my experiences at

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Business Insider apply them to my senior

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thesis and then really from there it

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kind of propelled me into the next few

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years of my career I went from Kalamazoo

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College to an alternative weekly

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magazine in Cleveland Ohio where I

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served as the web editor for about two

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and a half years and then I ended up

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finding only in your state or rather

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only in your state found me in 2015

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through a colleague at this alternative

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weekly who introduced me to one of only

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in your state's founders and we dived

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immediately and found that we kind of

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had the same kind of vision and thirst

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and ambition for web projects and at

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that point I was brought on as a

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managing editor in in January of 2016

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mmm and have been there ever since as a

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college student

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it was kind of my dream job to one day

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be a managing editor at a web company

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you know digital publication and just

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oversee kind of the entire editorial

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process and I'm you know here just a few

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years later I'm living that dream that's

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awesome I love how you went from this

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pine cone business as a kid really kind

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of testing the waters as an entrepreneur

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to getting into school and kind of

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really formulating your own thought

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processes as to what it is you saw

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yourself doing in terms of journalism

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being your interest I'm curious as to

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Spanish being your double major and how

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that came about why you chose to make

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the pivot towards journalism or was it

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simply because of the fact that

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Kalamazoo didn't have journalism as the

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double major as something that you could

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major in that you chose to do the

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language and in order to just kind of

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contribute to the journalism studies

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while you did the internships yeah

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that's a great question so my my double

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major in Spanish was actually kind of by

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default

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after call or after excuse me high

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school I took a gap year and went and

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lived in Spain for a year so coming off

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of that year abroad I tested really high

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into you know the Spanish level and and

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I think I was like halfway done with a

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major before even going into my

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sophomore year it was just an in

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addition to but I did have the

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opportunity to study abroad a second

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time in Ecuador during college and

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during that time I was able to intern at

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a newspaper in Ecuador called la hora

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and that was a really great experience

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to see how a newsroom in a Latin

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American country operated especially I'm

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having done several internships you know

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here in the US just to kind of see the

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differences the nuances mm-hmm and kind

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of really wet my feet in in both

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countries there so that was also an

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incredibly valuable experience there's

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still things today that you know I've

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taken away from from that stint in

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Ecuador that I can apply day to day

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whether that's social media or just kind

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of how to manage people so there were a

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lot of really positive experiences about

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that I can imagine I mean when you have

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the opportunity to go abroad just on a

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trip in general for vacation it's an

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experience that you enjoy but having the

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opportunity to do an internship abroad

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is something that kind of opens your

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eyes in ways that the other experiences

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may not have the ability to it's not

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something that you've kept in your

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journey as a major playing piece but I

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understand that it was kind of a default

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to what it was you were you were really

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looking to do I think it's awesome the

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amount of opportunities you took upon

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yourself in terms of the internships and

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the ability to pivot and kind of

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maneuver through different agencies per

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se with the internships to gain that

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insight into how each area was conducted

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what did you find to be the biggest

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difference there between the the way the

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magazines or internet-based publications

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were managed here in the US versus there

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when you were in Ecuador one striking

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difference that I specifically remember

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is that here in the United States

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journalists are very aware of their

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personal brand

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trying to build it up they're trying to

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get as many you know stories underneath

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their byline as possible

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they want to make themselves as visible

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as possible in Ecuador at least during

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from the time when I was there was back

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in 2011 the personal brand was played

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down substantially in fact it was

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actually dangerous for journalists to

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have a personal brand and when we would

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publish an article at la Ora we weren't

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we were specifically denied a byline so

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the publication would publish all of the

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articles under the umbrella of la Ora

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and basically take any kind of

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identifying features away from the

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journalists themselves and this was

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really further protection just because

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you know it was a very kind of unstable

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political climate during that time and

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you know they didn't want any

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journalists to be targeted or anything

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like that so they would tend to

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basically just kind of lump us all

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together under the brand of publication

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so that's one of the biggest things that

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me now especially today in today's

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climate here in the US you know each and

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every journalist is trying to promote

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themselves their brand their own

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identity within the publication itself

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that was definitely one of the the

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biggest differences that I noticed

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interesting what did you find to be the

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most difficult of this journey thus far

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when you were when you were in Ecuador

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or when you did the gap year when you

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took on the internships did you find

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that there was one piece of the

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internships or during your schooling

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if you feel was was more difficult than

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the remainder and why why do you feel

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that way that's a really good question

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so yeah I guess I would say that kind of

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each piece of the journey I mean

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especially at such a young age

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you're basically like a sponge just

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absorbing everything that you possibly

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can

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you know relying heavily on your editor

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or your editors for guidance and support

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you know now I've graduated into the

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role of the managing editor not only in

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your state and basically oversee all

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day-to-day editorial operations but of

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course you know being in this position

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has come with its own set of challenges

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and difficulties I remember that when I

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started one of the things that was a big

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adjustment for me was going from

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working in an actual brick-and-mortar

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office with co-workers who sat two feet

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away at my position at the alternative

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weekly in Cleveland to a completely

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remote virtual system that we have it

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only in your state today so our entire

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team of 78 works exclusively from home

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and as a manager overseeing a virtual

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community I've had to learn to connect

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with my staff on a different level and

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keep them energized and engaged you know

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we have a variety of platforms to

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interact on a day to day basis each

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email of course Skype with you slack and

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then certainly Facebook we've we've

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taken advantage of Facebook's private

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groups to have like ongoing

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conversations throughout the day both

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serious in nature like we'll discuss

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topics and pitches on Facebook we also

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use it as a place to have fun so our

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Facebook groups have kind of become like

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a virtual water cooler of sorts and

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really have allowed us to get to know

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each other on a personal level I mean

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we'll share stories and things that have

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happened to us in the day and you know

303
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we'll complain about a you you know a

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comment or that's giving us a hard time

305
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or something like that so it's it's

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actually a lot of fun I love life and I

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think the biggest thing that any manager

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can do whether you're working in the

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actual office or whether you're remote

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like we are you know it's really just to

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treat your employees well and treat them

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like human beings and you know we want

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we try to be very transparent with our

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staff we celebrate our successes we

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share our failures we reward our

316
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achievement at the end of the day we

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recognize that we're all working toward

318
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a variety of common goals and we just

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want to try to nurture the employees so

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that they can help us meet those goals

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in any way that they can and I love how

322
00:12:58,889 --> 00:13:07,800
focused you are on managing the team

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itself when it comes to it being you

324
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know completely virtual that's something

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that I don't think many people have

326
00:13:11,910 --> 00:13:16,680
taken on at all

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you've taken on a team of I believe you

328
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what do you sever - is that correct we

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have 78 so we have writers in all 50

330
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states and

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twenty-five cities now so our entire

332
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staff is about 78 in total a really

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impressive

334
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first of all Elena that's really

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impressive that you're capable of

336
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keeping that morale and the teamwork and

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and interest amongst your employees up

338
00:13:40,879 --> 00:13:45,569
despite the fact that it's entirely

339
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virtual I can I can't even imagine how

340
00:13:45,569 --> 00:13:48,899
difficult that might be your virtual

341
00:13:47,490 --> 00:13:50,339
watercolor is probably the funniest

342
00:13:48,899 --> 00:13:52,980
thing I've ever heard and I think it's

343
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something did you start suggesting and

344
00:13:52,980 --> 00:13:58,290
something that I will be suggesting to

345
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small business owners globally like you

346
00:13:58,290 --> 00:14:02,790
know new use for your Facebook group use

347
00:14:00,749 --> 00:14:04,680
it as your virtual water cooler for your

348
00:14:02,790 --> 00:14:06,990
teams because you know in fact when we

349
00:14:04,680 --> 00:14:09,209
when we first started this call before

350
00:14:06,990 --> 00:14:11,550
we actually got into the the recording

351
00:14:09,209 --> 00:14:14,610
this episode we were touching base on

352
00:14:11,550 --> 00:14:17,579
one of my previous guests whom whose

353
00:14:14,610 --> 00:14:20,670
biggest issue was working with his teams

354
00:14:17,579 --> 00:14:22,589
which are remote and the remote globally

355
00:14:20,670 --> 00:14:24,689
and not just here in the US but kind of

356
00:14:22,589 --> 00:14:26,519
you know his production team and so

357
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forth and so we were talking about the

358
00:14:26,519 --> 00:14:30,809
different platforms that would help him

359
00:14:28,259 --> 00:14:33,149
communicate with them and what you know

360
00:14:30,809 --> 00:14:34,709
kind of real-time issues he was having

361
00:14:33,149 --> 00:14:36,240
with those communications and different

362
00:14:34,709 --> 00:14:38,040
products that would be you know helpful

363
00:14:36,240 --> 00:14:40,170
there but I think what you've done is

364
00:14:38,040 --> 00:14:43,740
you've taken it a step further terms of

365
00:14:40,170 --> 00:14:46,050
not just communication in work in in the

366
00:14:43,740 --> 00:14:48,930
work manner but communication in terms

367
00:14:46,050 --> 00:14:52,230
of the morale in an office space that

368
00:14:48,930 --> 00:14:54,420
doesn't even exist so yeah I think that

369
00:14:52,230 --> 00:14:59,250
that's really awesome what do you feel

370
00:14:54,420 --> 00:15:02,850
was the key to your ability to get this

371
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far in your career to you know find only

372
00:15:02,850 --> 00:15:07,649
in your state comm of course that was

373
00:15:05,429 --> 00:15:09,750
you know a connection that was made but

374
00:15:07,649 --> 00:15:12,120
what do you feel was kind of the driving

375
00:15:09,750 --> 00:15:13,679
force behind your journey do you feel

376
00:15:12,120 --> 00:15:15,889
like it was you know maintaining

377
00:15:13,679 --> 00:15:18,179
organization with the different

378
00:15:15,889 --> 00:15:19,860
internships that you were working on and

379
00:15:18,179 --> 00:15:21,449
the connections that you were making or

380
00:15:19,860 --> 00:15:23,309
do you feel like it was kind of

381
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maintaining a positive mindset and

382
00:15:23,309 --> 00:15:26,579
pushing yourself forward on the journey

383
00:15:25,019 --> 00:15:29,970
what do you feel like really helped you

384
00:15:26,579 --> 00:15:31,879
the most yeah I think you know one of

385
00:15:29,970 --> 00:15:35,370
the biggest factors here is is

386
00:15:31,879 --> 00:15:36,180
maintaining organization you know I'm a

387
00:15:35,370 --> 00:15:39,120
very

388
00:15:36,180 --> 00:15:40,890
teen-oriented person so usually when I

389
00:15:39,120 --> 00:15:43,140
tell people I work from home the first

390
00:15:40,890 --> 00:15:45,030
thing I get is oh I could never work

391
00:15:43,140 --> 00:15:47,880
from home you know I I would watch

392
00:15:45,030 --> 00:15:51,120
Netflix all day but for me that's not

393
00:15:47,880 --> 00:15:52,740
even an option you know I'm one of those

394
00:15:51,120 --> 00:15:55,200
people who gets up at the same time

395
00:15:52,740 --> 00:15:58,830
every day you know has the same kind of

396
00:15:55,200 --> 00:16:01,590
routine I basically found in my day to

397
00:15:58,830 --> 00:16:04,170
day my most productive time and I try to

398
00:16:01,590 --> 00:16:06,930
maximize that the best of my ability so

399
00:16:04,170 --> 00:16:09,570
I'm like a morning person you know I I

400
00:16:06,930 --> 00:16:11,880
get like so much of my work done between

401
00:16:09,570 --> 00:16:14,220
6:00 and 10:00 a.m. and then I kind of

402
00:16:11,880 --> 00:16:15,750
take that mental break and you know I'll

403
00:16:14,220 --> 00:16:18,120
go to the gym or I'll go grocery

404
00:16:15,750 --> 00:16:20,610
shopping and and just step away for that

405
00:16:18,120 --> 00:16:22,290
you know in that hour period and then

406
00:16:20,610 --> 00:16:24,750
when I come back I can kind of refocus

407
00:16:22,290 --> 00:16:25,950
you know dive right back into what I was

408
00:16:24,750 --> 00:16:28,350
doing before

409
00:16:25,950 --> 00:16:30,140
so having kind of that or overall

410
00:16:28,350 --> 00:16:32,550
organization having that routine

411
00:16:30,140 --> 00:16:34,590
identified and then just really trying

412
00:16:32,550 --> 00:16:37,380
to nurture and cultivate that that I

413
00:16:34,590 --> 00:16:39,030
think has made such a difference for me

414
00:16:37,380 --> 00:16:41,460
personally you know one of the things

415
00:16:39,030 --> 00:16:42,840
that I actually go through in the second

416
00:16:41,460 --> 00:16:44,760
pillar of the program that I work on

417
00:16:42,840 --> 00:16:48,240
with my clients is really figuring out

418
00:16:44,760 --> 00:16:50,790
how to block out the time and maximize

419
00:16:48,240 --> 00:16:52,590
the productivity during that time that's

420
00:16:50,790 --> 00:16:55,200
one of the quickest ways to increase

421
00:16:52,590 --> 00:16:57,630
revenue in any business the fact that

422
00:16:55,200 --> 00:16:59,580
you do that for yourself as a managing

423
00:16:57,630 --> 00:17:01,110
editor is awesome because that's why

424
00:16:59,580 --> 00:17:03,690
your that's why you are who you are

425
00:17:01,110 --> 00:17:04,709
Elena that's definitely 100 percent you

426
00:17:03,690 --> 00:17:07,860
know how you're getting to where you're

427
00:17:04,709 --> 00:17:11,610
getting to what would you suggest to

428
00:17:07,860 --> 00:17:14,220
other women who are thinking about kind

429
00:17:11,610 --> 00:17:17,450
of an upper level management role but

430
00:17:14,220 --> 00:17:21,410
are nervous or scared or a little more

431
00:17:17,450 --> 00:17:24,870
hesitant to enter what seems to still be

432
00:17:21,410 --> 00:17:26,459
predominantly male dominated land you

433
00:17:24,870 --> 00:17:29,610
know what I mean what would you suggest

434
00:17:26,459 --> 00:17:31,890
to you to other women yeah so for me

435
00:17:29,610 --> 00:17:33,780
personally the two biggest things that

436
00:17:31,890 --> 00:17:37,500
they've made a difference are really

437
00:17:33,780 --> 00:17:39,000
working hard and knowing my worth so

438
00:17:37,500 --> 00:17:41,310
when I was about to graduate from

439
00:17:39,000 --> 00:17:43,800
college I was in the fortunate position

440
00:17:41,310 --> 00:17:46,590
of having to decide between two

441
00:17:43,800 --> 00:17:49,490
different job offers one was at an

442
00:17:46,590 --> 00:17:51,950
internship at a company that I only

443
00:17:49,490 --> 00:17:54,590
wanted to work for but it was safe and

444
00:17:51,950 --> 00:17:57,620
comfy and I knew I could do the job and

445
00:17:54,590 --> 00:17:59,120
the other one was for this web editor

446
00:17:57,620 --> 00:18:01,100
position at Cleveland's alternative

447
00:17:59,120 --> 00:18:03,140
weekly that I mentioned earlier the

448
00:18:01,100 --> 00:18:05,510
hiring manager at the alternative weekly

449
00:18:03,140 --> 00:18:08,480
had set forth some incredibly lofty

450
00:18:05,510 --> 00:18:09,890
goals and to be frank I was doubting

451
00:18:08,480 --> 00:18:11,840
whether or not I could do the job

452
00:18:09,890 --> 00:18:13,520
I remember thinking you know what if I

453
00:18:11,840 --> 00:18:15,740
can't do it what if I fail

454
00:18:13,520 --> 00:18:17,750
you know I thought at the ripe age of 22

455
00:18:15,740 --> 00:18:19,280
I remember meeting with my college

456
00:18:17,750 --> 00:18:21,590
journalism professor to kind of talk

457
00:18:19,280 --> 00:18:24,580
through some various scenarios and she

458
00:18:21,590 --> 00:18:27,340
asked me a very point-blank question

459
00:18:24,580 --> 00:18:29,960
when have I not risen to the occasion

460
00:18:27,340 --> 00:18:30,590
and that question stopped me in my

461
00:18:29,960 --> 00:18:32,450
tracks

462
00:18:30,590 --> 00:18:34,179
because she was absolutely right if

463
00:18:32,450 --> 00:18:36,530
there was one thing I knew about myself

464
00:18:34,179 --> 00:18:38,270
was that I could be the hardest worker

465
00:18:36,530 --> 00:18:39,860
in the room you know I might not be the

466
00:18:38,270 --> 00:18:41,780
smartest person in the room I might not

467
00:18:39,860 --> 00:18:43,970
be the most experienced but I knew I

468
00:18:41,780 --> 00:18:46,070
could outwork anyone and with that in

469
00:18:43,970 --> 00:18:47,960
mind you know my professor told me to

470
00:18:46,070 --> 00:18:50,600
never make a decision based off of fear

471
00:18:47,960 --> 00:18:52,850
and that day I accepted the job so once

472
00:18:50,600 --> 00:18:54,590
I kind of established that work ethic

473
00:18:52,850 --> 00:18:56,929
and I realized you know I realized I

474
00:18:54,590 --> 00:18:58,580
could do the job I realized I had you

475
00:18:56,929 --> 00:19:02,570
know the ability to work hard and

476
00:18:58,580 --> 00:19:07,429
achieve and excel you know that's when I

477
00:19:02,570 --> 00:19:09,800
started thinking you know basically what

478
00:19:07,429 --> 00:19:13,010
what were my skills worth you know what

479
00:19:09,800 --> 00:19:16,340
what what value do they have and

480
00:19:13,010 --> 00:19:17,360
especially for you know young members of

481
00:19:16,340 --> 00:19:20,179
the workforce

482
00:19:17,360 --> 00:19:22,010
women in particular I think that it's

483
00:19:20,179 --> 00:19:24,320
super important to figure out their

484
00:19:22,010 --> 00:19:26,720
Worth and then not be afraid to ask for

485
00:19:24,320 --> 00:19:29,360
it so time and time again I've seen

486
00:19:26,720 --> 00:19:32,570
young women accept a job offer on the

487
00:19:29,360 --> 00:19:33,980
spot so you know the managing the hiring

488
00:19:32,570 --> 00:19:36,590
manager will say hey we'd love for you

489
00:19:33,980 --> 00:19:38,720
to come in you know we would offer you X

490
00:19:36,590 --> 00:19:40,910
and they'd say yes right there in the

491
00:19:38,720 --> 00:19:43,640
office or on the phone instead of

492
00:19:40,910 --> 00:19:45,320
thinking through the job thinking

493
00:19:43,640 --> 00:19:47,360
through the expectations thinking

494
00:19:45,320 --> 00:19:49,400
through their unique qualifications and

495
00:19:47,360 --> 00:19:52,250
coming up with a counteroffer and I

496
00:19:49,400 --> 00:19:53,929
think there are a few reasons why young

497
00:19:52,250 --> 00:19:56,420
people and women in particular tend to

498
00:19:53,929 --> 00:19:57,800
do this you know one I think it's an

499
00:19:56,420 --> 00:20:00,980
emotional response you know we're

500
00:19:57,800 --> 00:20:02,850
excited somebody wants us but we're also

501
00:20:00,980 --> 00:20:04,350
a little bit afraid

502
00:20:02,850 --> 00:20:05,970
afraid to negotiate you know there's

503
00:20:04,350 --> 00:20:07,890
there's the looming thought what if they

504
00:20:05,970 --> 00:20:11,460
say no to me what if they reject me what

505
00:20:07,890 --> 00:20:13,680
if they think I'm greedy and you know

506
00:20:11,460 --> 00:20:16,410
accepting a first offer is safe there's

507
00:20:13,680 --> 00:20:19,320
no more limbo you know we know we can

508
00:20:16,410 --> 00:20:22,650
pay our rent passing up that small

509
00:20:19,320 --> 00:20:24,750
window of opportunity to negotiate is a

510
00:20:22,650 --> 00:20:27,690
direct contributor to the gender tag at

511
00:20:24,750 --> 00:20:29,490
the plagues America today as women we

512
00:20:27,690 --> 00:20:33,120
need to empower ourselves to take that

513
00:20:29,490 --> 00:20:34,980
risk to know our worth to ask for it and

514
00:20:33,120 --> 00:20:38,580
as Sheryl Sandberg the CEO of Facebook

515
00:20:34,980 --> 00:20:40,950
says you know we need to lean in yes yes

516
00:20:38,580 --> 00:20:42,630
definitely we need to work hard know

517
00:20:40,950 --> 00:20:44,790
your Worth and have no fear that those

518
00:20:42,630 --> 00:20:47,120
are definitely resounding statements

519
00:20:44,790 --> 00:20:50,730
when it comes to women's the pay gap

520
00:20:47,120 --> 00:20:52,140
100% does exist I feel at this point in

521
00:20:50,730 --> 00:20:55,260
time because of the fact that we don't

522
00:20:52,140 --> 00:20:57,780
speak up we don't make the effort to ask

523
00:20:55,260 --> 00:20:59,370
for what we're worth and I myself was

524
00:20:57,780 --> 00:21:01,410
guilty of the started off charging

525
00:20:59,370 --> 00:21:04,170
pennies on the dollar and not being sure

526
00:21:01,410 --> 00:21:05,700
to position myself and my products in

527
00:21:04,170 --> 00:21:07,470
the right way I think those are really

528
00:21:05,700 --> 00:21:10,170
important pieces and that they're Elena

529
00:21:07,470 --> 00:21:12,570
you know work hard know what you're

530
00:21:10,170 --> 00:21:14,640
worth and don't have fear take the time

531
00:21:12,570 --> 00:21:16,920
to really think things through and ask

532
00:21:14,640 --> 00:21:19,560
for what it is you feel would work best

533
00:21:16,920 --> 00:21:22,740
for you I think there is something that

534
00:21:19,560 --> 00:21:25,020
holds a lot of people back and having

535
00:21:22,740 --> 00:21:27,600
the recognition of when it's time to

536
00:21:25,020 --> 00:21:31,500
push through a fear can really help

537
00:21:27,600 --> 00:21:34,140
women as well and so I'd love for you to

538
00:21:31,500 --> 00:21:37,430
share with us a little bit more about

539
00:21:34,140 --> 00:21:40,620
what only in your state calm actually

540
00:21:37,430 --> 00:21:43,380
does so we know that you have an

541
00:21:40,620 --> 00:21:45,060
abundance of writers of maybe sub 78

542
00:21:43,380 --> 00:21:48,720
writers across the country and in

543
00:21:45,060 --> 00:21:51,030
several cities across across the country

544
00:21:48,720 --> 00:21:54,900
tell us about only in your state calm

545
00:21:51,030 --> 00:21:57,120
who is it for who's it does I'm for sure

546
00:21:54,900 --> 00:22:00,510
so only in your state calm is one of the

547
00:21:57,120 --> 00:22:02,820
largest travel sites on the web today as

548
00:22:00,510 --> 00:22:05,640
I mentioned we have 50 worked where in

549
00:22:02,820 --> 00:22:07,770
50 states and recently expanded into 25

550
00:22:05,640 --> 00:22:09,210
cities as well we have boots on the

551
00:22:07,770 --> 00:22:11,960
ground with writers in every single

552
00:22:09,210 --> 00:22:15,150
state and also the cities that were in

553
00:22:11,960 --> 00:22:16,380
we gear our content primarily toward

554
00:22:15,150 --> 00:22:18,240
people who are currently

555
00:22:16,380 --> 00:22:21,180
living in each state and want to

556
00:22:18,240 --> 00:22:24,410
discover new things new attractions to

557
00:22:21,180 --> 00:22:28,230
visit restaurants to try hikes to take

558
00:22:24,410 --> 00:22:31,410
our unofficial slogan is discover what's

559
00:22:28,230 --> 00:22:33,690
in your own backyard that's that's what

560
00:22:31,410 --> 00:22:36,660
we aim to do we want to give residents

561
00:22:33,690 --> 00:22:39,570
the resources that they need to enjoy

562
00:22:36,660 --> 00:22:41,520
their States to the fullest so I'm

563
00:22:39,570 --> 00:22:43,740
originally from Ohio I grew up there

564
00:22:41,520 --> 00:22:45,420
spent many years there but it wasn't

565
00:22:43,740 --> 00:22:47,760
until I started working at Overlea

566
00:22:45,420 --> 00:22:50,340
interstate did I realize just how much

567
00:22:47,760 --> 00:22:52,740
Ohio has to offer so we have some of the

568
00:22:50,340 --> 00:22:54,570
quirkiest and most unique attractions in

569
00:22:52,740 --> 00:22:56,910
the country and I had no idea for

570
00:22:54,570 --> 00:22:59,010
example we're home to the dum-dum

571
00:22:56,910 --> 00:23:01,080
lollipop Factory and you can actually

572
00:22:59,010 --> 00:23:03,060
take a trolley tour through the plant

573
00:23:01,080 --> 00:23:05,850
and see how lollipops are made I mean

574
00:23:03,060 --> 00:23:08,850
how cool that is that is these are

575
00:23:05,850 --> 00:23:11,160
states in each of our cities they have

576
00:23:08,850 --> 00:23:12,840
their own designated Facebook page so if

577
00:23:11,160 --> 00:23:15,240
someone was looking for us on Facebook

578
00:23:12,840 --> 00:23:18,450
they searched for only in Ohio or only

579
00:23:15,240 --> 00:23:20,550
in Texas only in Michigan and across our

580
00:23:18,450 --> 00:23:22,620
network of pages we have nearly 10

581
00:23:20,550 --> 00:23:24,330
million Facebook fans so these are all

582
00:23:22,620 --> 00:23:26,760
people who are super interested in

583
00:23:24,330 --> 00:23:29,130
travel you know they want to discover

584
00:23:26,760 --> 00:23:31,410
something new they want to share their

585
00:23:29,130 --> 00:23:33,750
state pride and so they come to us for

586
00:23:31,410 --> 00:23:36,330
those exact things now aside from

587
00:23:33,750 --> 00:23:38,400
creating content we also launched a

588
00:23:36,330 --> 00:23:40,590
store recently I'm in the last few

589
00:23:38,400 --> 00:23:43,200
months in fact and this was really just

590
00:23:40,590 --> 00:23:44,820
to give our followers the chance to kind

591
00:23:43,200 --> 00:23:47,550
of wear their state pride on their

592
00:23:44,820 --> 00:23:49,230
sleeves literally you know we have a

593
00:23:47,550 --> 00:23:50,880
variety of different styles and

594
00:23:49,230 --> 00:23:52,680
merchandise on the store probably our

595
00:23:50,880 --> 00:23:54,810
best sellers so far has been our routes

596
00:23:52,680 --> 00:23:57,270
t-shirt which is a very simple design

597
00:23:54,810 --> 00:24:00,630
our teams kind of have the state outline

598
00:23:57,270 --> 00:24:02,430
on them with the with tree roots kind of

599
00:24:00,630 --> 00:24:04,140
winding down and then it simply just

600
00:24:02,430 --> 00:24:06,600
says roots it's very classy

601
00:24:04,140 --> 00:24:08,270
sophisticated and that's definitely been

602
00:24:06,600 --> 00:24:11,610
one of the hottest items that we've had

603
00:24:08,270 --> 00:24:15,050
since launching our store so we we are a

604
00:24:11,610 --> 00:24:18,510
startup company we were founded in 2015

605
00:24:15,050 --> 00:24:21,120
you know since that time coming up on

606
00:24:18,510 --> 00:24:23,190
two and a half three years we've grown

607
00:24:21,120 --> 00:24:25,680
tremendously you know we started it out

608
00:24:23,190 --> 00:24:28,430
with one state one writer and have

609
00:24:25,680 --> 00:24:30,160
really blossomed into this company with

610
00:24:28,430 --> 00:24:32,770
78 employees

611
00:24:30,160 --> 00:24:34,600
I said you know a pretty sizable

612
00:24:32,770 --> 00:24:36,910
Facebook presence and now a store so

613
00:24:34,600 --> 00:24:38,530
Justin in you know the two to have two

614
00:24:36,910 --> 00:24:41,620
and a half to three year span we have

615
00:24:38,530 --> 00:24:43,750
really come quite a long way and I think

616
00:24:41,620 --> 00:24:46,420
our journey is only just beginning

617
00:24:43,750 --> 00:24:49,990
can you see it going further than just

618
00:24:46,420 --> 00:24:53,170
being us based in other words only in we

619
00:24:49,990 --> 00:24:55,810
have talked about yeah well we've talked

620
00:24:53,170 --> 00:24:58,720
about international expansion at some

621
00:24:55,810 --> 00:25:00,490
point it's probably not in the immediate

622
00:24:58,720 --> 00:25:02,860
future but you know things change so

623
00:25:00,490 --> 00:25:05,590
quickly with our company well we are

624
00:25:02,860 --> 00:25:08,170
always adapting always testing new

625
00:25:05,590 --> 00:25:08,980
things so you know in six months we

626
00:25:08,170 --> 00:25:11,920
could be having a very different

627
00:25:08,980 --> 00:25:13,990
conversations we definitely could be you

628
00:25:11,920 --> 00:25:18,730
know again only in Australia only in

629
00:25:13,990 --> 00:25:20,380
only in England so you know I was just

630
00:25:18,730 --> 00:25:22,420
gonna say that definitely sounds like

631
00:25:20,380 --> 00:25:26,580
you could I mean you went from one state

632
00:25:22,420 --> 00:25:29,530
with one writer in 2015 to 70 writers in

633
00:25:26,580 --> 00:25:31,720
2017 so I'm excited to hear the

634
00:25:29,530 --> 00:25:34,360
remainder of this journey of only in

635
00:25:31,720 --> 00:25:36,820
your stake rapidly growing you as a

636
00:25:34,360 --> 00:25:39,250
listener are interested we're gonna

637
00:25:36,820 --> 00:25:40,990
definitely include a link to only in

638
00:25:39,250 --> 00:25:43,060
your State comms homepage but also to

639
00:25:40,990 --> 00:25:44,980
their store specifically so you can

640
00:25:43,060 --> 00:25:47,050
check out that routes t-shirt that that

641
00:25:44,980 --> 00:25:48,280
Elena was just describing I have had a

642
00:25:47,050 --> 00:25:51,190
chance to look at that and I absolutely

643
00:25:48,280 --> 00:25:54,400
adore that definitely we'll put a link

644
00:25:51,190 --> 00:25:56,410
to that Elena I'd love to know if you

645
00:25:54,400 --> 00:25:58,630
had a time machine and could go back say

646
00:25:56,410 --> 00:26:00,820
five to seven years before you found

647
00:25:58,630 --> 00:26:02,980
only in your state comm you know

648
00:26:00,820 --> 00:26:05,110
probably during your internships and

649
00:26:02,980 --> 00:26:07,930
traveling and so forth if you could go

650
00:26:05,110 --> 00:26:10,020
back and tell yourself one thing what do

651
00:26:07,930 --> 00:26:13,660
you think that one thing would be

652
00:26:10,020 --> 00:26:16,120
probably you would have to say don't

653
00:26:13,660 --> 00:26:19,140
underestimate the power of your network

654
00:26:16,120 --> 00:26:21,490
so I think young people in particular

655
00:26:19,140 --> 00:26:24,400
especially those of us who've grown up

656
00:26:21,490 --> 00:26:27,730
behind computer screens and grown up

657
00:26:24,400 --> 00:26:29,530
using social media tend to shy away a

658
00:26:27,730 --> 00:26:32,710
little bit from for professional such

659
00:26:29,530 --> 00:26:34,780
social situations but for me personally

660
00:26:32,710 --> 00:26:37,560
my network has been the number one way

661
00:26:34,780 --> 00:26:40,360
I've been able to move up over the years

662
00:26:37,560 --> 00:26:42,820
for my last two jobs I actually didn't

663
00:26:40,360 --> 00:26:43,140
even officially apply or anything you

664
00:26:42,820 --> 00:26:46,080
know

665
00:26:43,140 --> 00:26:48,000
ever submitted a resume or filled out an

666
00:26:46,080 --> 00:26:50,280
application rather I was able to utilize

667
00:26:48,000 --> 00:26:52,590
my network to make the connections that

668
00:26:50,280 --> 00:26:54,360
I needed to create the opportunities

669
00:26:52,590 --> 00:26:57,360
that eventually turned into jobs for me

670
00:26:54,360 --> 00:26:58,980
so one of my favorites ways to do this

671
00:26:57,360 --> 00:27:01,530
is with the good old fashioned

672
00:26:58,980 --> 00:27:03,300
informational interview so I love this

673
00:27:01,530 --> 00:27:07,020
tactic with your ever hot if you're ever

674
00:27:03,300 --> 00:27:09,450
looking for a job basically you find

675
00:27:07,020 --> 00:27:11,940
people in your industry or even you know

676
00:27:09,450 --> 00:27:13,530
ads of a place of business that you want

677
00:27:11,940 --> 00:27:15,870
to work and just kind of reach out and

678
00:27:13,530 --> 00:27:17,670
ask them for you know 10 to 15 minutes

679
00:27:15,870 --> 00:27:20,220
of their time to hear about their

680
00:27:17,670 --> 00:27:22,680
journey to hear how they got there start

681
00:27:20,220 --> 00:27:24,780
to hear how they're doing what they love

682
00:27:22,680 --> 00:27:26,490
every single day and you know most

683
00:27:24,780 --> 00:27:28,290
people kind of love to talk about

684
00:27:26,490 --> 00:27:30,570
themselves especially this young

685
00:27:28,290 --> 00:27:33,270
whippersnapper who's you know if you're

686
00:27:30,570 --> 00:27:35,460
to join in the industry so they'll give

687
00:27:33,270 --> 00:27:39,270
you that 10-15 minutes usually they'll

688
00:27:35,460 --> 00:27:41,370
go over to like 30 or an hour but just

689
00:27:39,270 --> 00:27:43,530
kind of creating you know those

690
00:27:41,370 --> 00:27:46,080
meaningful connections like that like

691
00:27:43,530 --> 00:27:48,240
that for me that's been the most

692
00:27:46,080 --> 00:27:51,150
powerful way to really get your foot in

693
00:27:48,240 --> 00:27:54,260
the door you know when I was starting

694
00:27:51,150 --> 00:27:57,600
out I was moving to Cleveland Ohio and

695
00:27:54,260 --> 00:28:00,090
really didn't know pretty much anybody

696
00:27:57,600 --> 00:28:01,740
in the area you know I had some family

697
00:28:00,090 --> 00:28:03,720
but that was really no professional

698
00:28:01,740 --> 00:28:06,200
connections I'm sorry was able to use my

699
00:28:03,720 --> 00:28:07,920
alumni database and find one one

700
00:28:06,200 --> 00:28:10,770
professional connection that was

701
00:28:07,920 --> 00:28:12,540
relevant in my industry and you know I

702
00:28:10,770 --> 00:28:14,490
took them out for coffee and at the end

703
00:28:12,540 --> 00:28:15,990
of the conversation asked him very

704
00:28:14,490 --> 00:28:17,670
simply you know do you have any other

705
00:28:15,990 --> 00:28:19,110
colleagues who would be interested in

706
00:28:17,670 --> 00:28:21,840
just chatting with me for a few minutes

707
00:28:19,110 --> 00:28:23,940
and boy you know that really blossomed

708
00:28:21,840 --> 00:28:25,830
you know by the end of that I think I

709
00:28:23,940 --> 00:28:28,710
had five or ten different informational

710
00:28:25,830 --> 00:28:31,350
interviews lined up in one you know led

711
00:28:28,710 --> 00:28:35,400
to my first job and ended up being my

712
00:28:31,350 --> 00:28:37,350
direct supervisor at my first job so you

713
00:28:35,400 --> 00:28:39,630
know never underestimate the power of

714
00:28:37,350 --> 00:28:42,270
these connections and I think that

715
00:28:39,630 --> 00:28:44,610
creating a powerful network doesn't

716
00:28:42,270 --> 00:28:46,620
necessarily mean you have to go out to

717
00:28:44,610 --> 00:28:50,970
networking events and you know always be

718
00:28:46,620 --> 00:28:53,490
schmoozing or you know what not in my

719
00:28:50,970 --> 00:28:56,010
experience nurturing a few meaningful

720
00:28:53,490 --> 00:28:56,580
connections is way more powerful than

721
00:28:56,010 --> 00:28:58,260
collecting

722
00:28:56,580 --> 00:29:00,360
hundred business cards at your city's

723
00:28:58,260 --> 00:29:03,330
next Press Club event so being strategic

724
00:29:00,360 --> 00:29:05,850
about it you know being deliberate that

725
00:29:03,330 --> 00:29:09,870
to me has been the most successful way

726
00:29:05,850 --> 00:29:12,260
to to really expand my network strategic

727
00:29:09,870 --> 00:29:14,700
and deliberate actions of really

728
00:29:12,260 --> 00:29:18,149
developing connections creating

729
00:29:14,700 --> 00:29:20,010
strategic opportunities to actually move

730
00:29:18,149 --> 00:29:22,350
forward you know creating that

731
00:29:20,010 --> 00:29:23,730
opportunity versus waiting for it is

732
00:29:22,350 --> 00:29:25,830
really what it sounds like

733
00:29:23,730 --> 00:29:27,870
definitely using your network is is

734
00:29:25,830 --> 00:29:29,880
important and it's something that I

735
00:29:27,870 --> 00:29:32,700
don't think people do often enough this

736
00:29:29,880 --> 00:29:35,370
show is really designed to assist

737
00:29:32,700 --> 00:29:38,519
entrepreneurs as possibly coming up with

738
00:29:35,370 --> 00:29:41,580
a new business idea by solving an issue

739
00:29:38,519 --> 00:29:43,649
or you know a need in an industry that

740
00:29:41,580 --> 00:29:45,899
they may not have realized to be because

741
00:29:43,649 --> 00:29:48,630
of course we'd love to know if in fact

742
00:29:45,899 --> 00:29:52,049
we had a magic wand that you go ahead

743
00:29:48,630 --> 00:29:54,330
and just wave and change anything at all

744
00:29:52,049 --> 00:29:57,210
that you deal with on a day to day basis

745
00:29:54,330 --> 00:30:00,090
well you know working with the writers

746
00:29:57,210 --> 00:30:02,700
and and the content producers of only in

747
00:30:00,090 --> 00:30:06,990
your state what would you change if you

748
00:30:02,700 --> 00:30:09,720
could change anything at all and why so

749
00:30:06,990 --> 00:30:12,120
I would probably have to say that I

750
00:30:09,720 --> 00:30:14,700
would grant myself a crystal ball to

751
00:30:12,120 --> 00:30:17,100
peek into the minds of Facebook's finest

752
00:30:14,700 --> 00:30:18,779
and see what kinds of algorithm changes

753
00:30:17,100 --> 00:30:20,070
and new types of technology they're

754
00:30:18,779 --> 00:30:23,789
planning for 2018

755
00:30:20,070 --> 00:30:25,559
I'm a social publisher you know all 78

756
00:30:23,789 --> 00:30:28,380
of us are working remotely we are

757
00:30:25,559 --> 00:30:30,389
incredibly interested and invested and

758
00:30:28,380 --> 00:30:33,809
any new initiatives that Facebook rolls

759
00:30:30,389 --> 00:30:36,240
out that could affect our readers how

760
00:30:33,809 --> 00:30:39,450
they view our content and also how we do

761
00:30:36,240 --> 00:30:41,190
our jobs on a day to day basis so for

762
00:30:39,450 --> 00:30:44,149
example in the last 12 months alone

763
00:30:41,190 --> 00:30:46,559
we've increased our multi media presence

764
00:30:44,149 --> 00:30:49,639
specifically video is that's a really

765
00:30:46,559 --> 00:30:51,929
popular format right now on Facebook

766
00:30:49,639 --> 00:30:54,210
another thing we've done is that we've

767
00:30:51,929 --> 00:30:56,580
rolled out Facebook instant articles for

768
00:30:54,210 --> 00:30:59,130
our mobile users which makes the load

769
00:30:56,580 --> 00:31:01,649
time and overall user experience way

770
00:30:59,130 --> 00:31:03,419
better for our readers and so I would

771
00:31:01,649 --> 00:31:05,789
love to be able to anticipate and I know

772
00:31:03,419 --> 00:31:08,370
the rest of the staff at only in your

773
00:31:05,789 --> 00:31:09,720
state would love to as well anticipate

774
00:31:08,370 --> 00:31:12,150
what exact

775
00:31:09,720 --> 00:31:14,220
Facebook has in store for us the next

776
00:31:12,150 --> 00:31:17,400
one to five years to really get a leg up

777
00:31:14,220 --> 00:31:20,340
on other publishers in the game you know

778
00:31:17,400 --> 00:31:22,050
Facebook is constantly changing and it's

779
00:31:20,340 --> 00:31:25,440
something that every social publisher

780
00:31:22,050 --> 00:31:28,170
kind of keeps their thumb on we feel

781
00:31:25,440 --> 00:31:30,510
that you know we've been affected by

782
00:31:28,170 --> 00:31:32,610
certain changes but kind of have a

783
00:31:30,510 --> 00:31:36,120
really a pretty good handle on how to

784
00:31:32,610 --> 00:31:37,830
adapt and grow at the same time you know

785
00:31:36,120 --> 00:31:39,300
with Facebook so that we're giving our

786
00:31:37,830 --> 00:31:42,300
readers the best possible experience

787
00:31:39,300 --> 00:31:44,340
that we can each and every day but just

788
00:31:42,300 --> 00:31:46,860
really getting a look at what they have

789
00:31:44,340 --> 00:31:49,320
in store would make you know every one

790
00:31:46,860 --> 00:31:52,650
of our our lives easier as we're

791
00:31:49,320 --> 00:31:55,260
creating content creating video creating

792
00:31:52,650 --> 00:31:57,480
original stories and just kind of

793
00:31:55,260 --> 00:32:00,990
figuring out ways to maximize share

794
00:31:57,480 --> 00:32:04,140
ability and visibility for our content

795
00:32:00,990 --> 00:32:06,360
on a day to day basis that's awesome

796
00:32:04,140 --> 00:32:08,870
and that's actually an amazing answer

797
00:32:06,360 --> 00:32:13,020
because often times it's really about

798
00:32:08,870 --> 00:32:15,690
the ability to increase advertising or

799
00:32:13,020 --> 00:32:17,550
awareness of a product but I love the

800
00:32:15,690 --> 00:32:20,250
way you position that is really about

801
00:32:17,550 --> 00:32:23,450
making sure that it that it's the best

802
00:32:20,250 --> 00:32:27,060
possible experience for your readers and

803
00:32:23,450 --> 00:32:29,100
that's that's really the sign of a you

804
00:32:27,060 --> 00:32:30,570
know someone who truly cares about the

805
00:32:29,100 --> 00:32:32,460
clients the customers that the

806
00:32:30,570 --> 00:32:37,110
interaction of the audience that you're

807
00:32:32,460 --> 00:32:40,980
having so I love that answer and if we

808
00:32:37,110 --> 00:32:44,190
can have someone create that crystal

809
00:32:40,980 --> 00:32:45,630
ball that the I mean however I think

810
00:32:44,190 --> 00:32:48,600
something that would be slightly more

811
00:32:45,630 --> 00:32:51,120
logical is I'm totally going to tag mark

812
00:32:48,600 --> 00:32:52,920
as we are publishing this episode and we

813
00:32:51,120 --> 00:32:55,320
are going to reach out and see if there

814
00:32:52,920 --> 00:32:59,370
is any way shape or form we can get a

815
00:32:55,320 --> 00:33:01,370
leg up on some of those highly down is

816
00:32:59,370 --> 00:33:03,900
good right we'll see what we can do

817
00:33:01,370 --> 00:33:05,850
let's see what we can do a little I

818
00:33:03,900 --> 00:33:07,610
would I would love it if we could you

819
00:33:05,850 --> 00:33:10,200
know I have yet to get mark on the show

820
00:33:07,610 --> 00:33:11,850
but we'll we'll definitely see what we

821
00:33:10,200 --> 00:33:14,130
can do because I think that is something

822
00:33:11,850 --> 00:33:17,130
that as marketers we would all love to

823
00:33:14,130 --> 00:33:19,790
have some insight into so good one there

824
00:33:17,130 --> 00:33:22,290
Elena you've been absolutely wonderful

825
00:33:19,790 --> 00:33:23,780
please share the best way for our

826
00:33:22,290 --> 00:33:26,370
listeners to find you

827
00:33:23,780 --> 00:33:28,590
so our website is only in your state

828
00:33:26,370 --> 00:33:31,620
comm and then personally I'm always

829
00:33:28,590 --> 00:33:34,429
reachable through LinkedIn again Elaine

830
00:33:31,620 --> 00:33:37,200
a new tile and can find me there

831
00:33:34,429 --> 00:33:38,970
awesome well Elena thank you thank you

832
00:33:37,200 --> 00:33:40,530
for joining us once again we truly

833
00:33:38,970 --> 00:33:41,910
appreciate you sharing your time and

834
00:33:40,530 --> 00:33:44,700
expertise of the community

835
00:33:41,910 --> 00:33:46,650
you've been outstanding thank you so

836
00:33:44,700 --> 00:33:48,870
much Laurie really appreciate it Elena

837
00:33:46,650 --> 00:33:52,290
thank you once again for joining us here

838
00:33:48,870 --> 00:33:54,270
for this very first episode of 2018 we

839
00:33:52,290 --> 00:33:56,250
truly appreciate you taking the time to

840
00:33:54,270 --> 00:33:59,730
share your journey and your expertise

841
00:33:56,250 --> 00:34:03,390
with the community techy community how

842
00:33:59,730 --> 00:34:05,040
well do you know your state to find

843
00:34:03,390 --> 00:34:07,169
hidden treasures and adventures that

844
00:34:05,040 --> 00:34:10,230
exist only in your backyard

845
00:34:07,169 --> 00:34:12,060
check out only in your state comm you

846
00:34:10,230 --> 00:34:15,210
can always reach Elena through our show

847
00:34:12,060 --> 00:34:18,690
notes page at technology - equality comm

848
00:34:15,210 --> 00:34:20,700
forward slash Elena new tile thank you

849
00:34:18,690 --> 00:34:24,720
once again everyone for joining us here

850
00:34:20,700 --> 00:34:27,119
for episode 74 as we continue to

851
00:34:24,720 --> 00:34:30,000
highlight females who have taken on

852
00:34:27,119 --> 00:34:32,369
upper management or the entrepreneurial

853
00:34:30,000 --> 00:34:35,429
journey don't forget to click the

854
00:34:32,369 --> 00:34:38,730
subscribe link so you don't miss a thing

855
00:34:35,429 --> 00:34:40,770
and until our next episode as we

856
00:34:38,730 --> 00:34:42,320
continue to hear the journey following

857
00:34:40,770 --> 00:35:01,920
in

858
00:34:42,320 --> 00:35:03,830
[Music]

859
00:35:01,920 --> 00:35:05,890
[Applause]

860
00:35:03,830 --> 00:35:05,890
you

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